For small companies, competing in the business world can be a daunting task. But in the ever-evolving digital age, more and more small companies are able to play in the big leagues. They can be in serious competition with national and even global corporations.
So how does a small business take advantage of the business world and up their game? Roosevelt Giles, Chairman of the Board of Directors at Atlanta Life Financial Group, Inc., shares five insightful tips on how going digital can make your small company bigger and better than ever.
View the fourth tip here, and check out the fifth (and final) tip below.
Commandment 5: Protect Your Business
What do you do if you live in a floodplain? You get flood insurance. The same is true for any business with secure information, especially in the digital age. You must ensure that your information, and especially your client’s information, is safe and secure.
It is crucial to understand the potential that at any given time, there could be someone searching for a loophole in your software. There are groups and individuals who dedicate a lot of time and energy to attempting to break down the security you have enabled. They might succeed; they might not. But in either case, it is imperative that you have a plan in place. If someone tries to exploit a loophole in your software, what do you do first? Who is responsible for what processes? How do you initiate these processes? Does your cyber security give you a warning to let you know you need to act immediately? These are just a few of the questions you need to consider when you create a security plan. Employees must be trained to react appropriately, especially when assuring clients that their information is not at risk.
In the event that you do have a security breach, take the opportunity to learn from the experience and strengthen your security measures. You know which piece of information someone was trying to obtain, so make sure that you find out how they got through your security for that information and close any loopholes you find. Reassess your security plan – was it successful in reacting to the security breach? What processes need updating? Check consistently for new updates in cyber security that you might be able to utilize in your own plan. There are a lot of opportunities for someone to exploit your digital information – don’t let it catch you unaware.
Moving your company into the digital world is not a matter of “if” – it’s a matter of “when.” A successful business must evolve with the changes that the business world makes, and that includes following digital trends in order to take advantage of timely opportunities and connections. A small business can have a big impact if it takes the time to cultivate a digital presence, enter into alliances, and show that they are experts in their field. Having happy, well-trained employees and keeping your cyber information secure are equally important to the success of your company and satisfaction of your clients. Don’t let the size of your company hold you back – when it comes to the digital world, you have everything you need to take big leaps into success.
About the Author
Mr. Roosevelt Giles serves as the Chairman of the Board of Directors at Atlanta Life Financial Group, Inc. and as the Chairman and Chief Executive Officer of Information Management Systems, Incorporated. With over 26 years of experience in the information technology field, he spends much of his time sharing his business expertise all over the world, and is an internationally-known technology expert, speaker and lecturer. Follow him on Twitter and connect with him on LinkedIn.